You just have to get it on the MLS
MLS – Multiple listing service. This is the central hub where buyers and sellers come together to buy and sell real estate. YOU have to get your property on there to get the best exposure to buyers. This means you have to LIST your house with a broker. Here is the tricky part – lots of folks think in order to sell their home that they have to put their house on the market with a broker who has lots of name recognition. At Perry Wellington Realty, we don’t think you have to use the most popular broker in your area. You see the idea of a multiple listing service is that it is a COOPERATIVE. Sort of like the Farm CO-OP who shares equipment for the benefit of all. We come together as real estate professionals to transact the business and we share the property information for the benefit of our sellers to help them sell their homes.
So, here is the interesting catch – many times the brokerage SELLING your house IS NOT the brokerage who LISTED your house.
In our area, there are brokers don’t sell nearly as many houses as they list. In other words, other brokerages bring the buyer.
If that is the case, why not pick the best VALUE for the money – choosing a broker like Perry Wellington Realty, who charges less to list your house on the MLS looks like a very smart move. Especially when you consider that the selling agent gets paid the same no matter which office LISTS your property. The key ingredient is to get your house on the MLS. Don’t delay, and feel free to save money with us using our seller program.
Saving money on your listing means you can be more price competitive – offering the best value to the buyers in the market.
So, that sign in your yard is now a signal to buyers. They will know you paid too much to list your house and may not be able to bring the best deal to the table. That’s a shame, particularly in this slow real estate market. Indicate your desire to get the deal done and to save money at the same time – put a Perry Wellington Realty sign in your yard and list your house with us.